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How To Start Kulikuli Business In Nigeria (10 Easy Steps)

Learn how to start a profitable KuliKuli business in Nigeria. Discover the basic requirements, cost estimates, and step-by-step process for launching your own Kuli Kuli Business

Kulikuli, also known as kuli-kuli or kulikuli, is a traditional Nigerian snack made from ground peanuts or other nuts. It is a popular snack in Nigeria and is commonly consumed as a source of protein, energy, and as a delicacy.

The business of making and selling kuli kuli has been around for decades and is still a profitable venture for many entrepreneurs in Nigeria. If you are interested in starting a kuli kuli business in Nigeria, here are some steps you can follow:

Before you continue reading the 10 simple and easy steps in establishing Kuli kuli Business In Nigeria, you may want to check our previous article where we discussed extensively on how to make puff puff with pepper 


How To Start Kuli kuli Business In Nigeria (In 10 Steps)

The information you about to read is very effective and can be apply in most business aside Kuli kuli, as such, it should be taking serious.

Read below 👇 as I briefly explain each of the steps. Don’t forget to drop your contribution regarding this topic using the comment section.

1). Research and familiarize yourself with the market:

Before starting any business, it is important to research and familiarize yourself with the market. Study the market for kuli kuli, find out the demand, competition, and the target market.

Understanding the market will help you to make informed decisions on how to run your business.

2). Develop a business plan:

A business plan is a document that outlines your business objectives, strategies, and financial projections.

It is important to have a business plan in place as it will guide you through the process of starting and running your business. It will also serve as a reference point for your business operations and growth.

See>> How To Write A Strategic Business Plan Easily 

If you’re interested in starting a Kuli Kuli business, then you need a well-structured kuli kuli business plan. Here’s how to develop a Kuli Kuli business plan.

  1. Conduct market research: The first step in developing a Kuli Kuli business plan is to conduct market research. This will help you to identify your target market, understand the competition, and determine the demand for your product.
  2. Define your business model: You need to define your business model, which will include the type of Kuli Kuli you want to sell, the packaging, and distribution channels. You also need to determine the cost of production, pricing strategy, and revenue projections.
  3. Create a marketing plan: Your marketing plan should outline how you plan to reach your target audience and promote your product. This could include social media, advertising, influencer marketing, and other marketing strategies.
  4. Develop a financial plan: A financial plan should include your startup costs, revenue projections, and cash flow projections. It should also include your funding sources and how you plan to use the funds.
  5. Set goals and milestones: Setting goals and milestones will help you to stay focused and measure your progress. It’s important to set achievable goals and milestones that are aligned with your business model and marketing plan.
  6. Evaluate and revise: Once you’ve developed your Kuli Kuli business plan, it’s important to evaluate and revise it periodically. This will help you to identify any areas that need improvement and make necessary changes to achieve your goals.
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PLEASE NOTE. Developing a Kuli Kuli business plan requires careful planning and research. With a well-structured business plan, you’ll be able to launch your Kuli Kuli business successfully and achieve your goals.


3). Secure funding:

Starting a kulikuli business can be capital-intensive, so you will need to secure funding. You can secure funding from various sources such as personal savings, loans from family and friends, or bank loans.

4). Find a good location:

The location of your business is important as it will determine the visibility of your business and the number of customers you will attract. Look for a location that is easily accessible and visible to potential customers.

5). Purchase equipment:

To start a kulikuli business, you will need to purchase equipment such as a grinding machine, oven, mixing bowls, spoons, and packaging materials. These items can be purchased from local market or imported.

6). Obtain the necessary licenses and permits:

To operate a kulikuli business in Nigeria, you will need to obtain the necessary licenses and permits from the relevant authorities such as the Ministry of Trade and Investment, National Agency for Food and Drug Administration and Control (NAFDAC) and Standard Organization of Nigeria (SON).

7). Source for raw materials:

You will need to source for raw materials such as peanuts, sesame seeds, or other nuts to make kulikuli. These raw materials can be purchased from local farmers or suppliers.


8). Develop a marketing strategy:

Develop a marketing strategy to promote your kulikuli business. You can use various marketing channels such as social media, flyers, and word of mouth to reach your target market.

As you read further, you’ll learn more about the various marketing channel to promote your business.

9). Produce quality kulikuli:

To attract and retain customers, it is important to produce quality kulikuli that meets the standard and taste of your target market.

Make sure to use the right ingredients and adhere to good manufacturing practices.

10). Constantly monitor and improve your business:

Running a successful business requires constant monitoring and improvement. Keep track of your sales, customer feedback, and market trends.

Use this information to make adjustments to your business operations and strategies as necessary.


Startinga kulikuli business in Nigeria can be a rewarding and profitable venture. With the right approach, you can successfully launch and grow your business.

It is important to conduct thorough research, secure funding, find a good location, obtain the necessary licenses and permits, source for raw materials, produce quality kulikuli and develop a marketing strategy to attract and retain customers.

Remember, a successful business is built on hard work, dedication and constant improvement.


How To Make Kuli Kuli

It’s important to know how to make kuli kuli if you want to succeed in the business, reason be that, knowing all the angle to your business will give you an edge over your competitors. It can also reduce cost on your part.

So if you are interested in learning to steps in how to make kuli kuli, then this section of the article is very important for you.

Please note, there may be another approach to this guide, so if you see a different method outside this blog, do not discard it untill you’ve given it a try.

To make kuli kuli, follow the simple guide below.

Key Points:

  1. What is the ingredient for making KuliKuli?

    • 2 cups of roasted peanuts
    • 2 teaspoons of ginger powder
    • 2 teaspoons of garlic powder
    • 1 teaspoon of cayenne pepper (adjust according to your spice preference)
    • Salt to taste
    • Vegetable oil for frying
  2. Equipment:

    • Food processor or blender
    • Mixing bowl
    • Wooden spoon or spatula
    • Deep frying pan or pot
    • Slotted spoon or tongs
    • Kitchen paper towels
    • Receipt
  3. Preparation: a. Roast the peanuts: Place the peanuts on a baking sheet and roast them in a preheated oven at 350°F (175°C) for about 10-15 minutes, or until they turn golden brown. Let them cool completely before proceeding.
  4. Grinding the Peanuts: a. Transfer the roasted peanuts to a food processor or blender. b. Pulse the peanuts until they reach a coarse, sandy texture. Avoid over-processing, as you want to retain some texture in the kuli kuli.
  5. Flavoring: a. In a separate bowl, combine the ginger powder, garlic powder, cayenne pepper, and salt. Mix well. b. Gradually add the spice mixture to the ground peanuts, stirring with a wooden spoon or spatula. Ensure that the spices are evenly distributed throughout the mixture.
  6. Shaping the Kuli Kuli: a. Take a small portion of the peanut mixture and roll it between your palms to form small cylindrical shapes or any desired shape. This step requires a bit of patience and practice. b. Place the shaped kuli kuli on a tray lined with kitchen paper towels to absorb excess oil.
  7. Frying: a. Heat vegetable oil in a deep frying pan or pot over medium heat. b. Once the oil is hot, carefully drop a few kuli kuli into the oil. Avoid overcrowding the pan, as it may affect the frying process. c. Fry the kuli kuli until they turn golden brown, flipping them occasionally for even cooking. d. Once done, remove the kuli kuli from the oil using a slotted spoon or tongs and transfer them to a tray lined with kitchen paper towels to drain excess oil.
  8. Serving and Storage: a. Allow the kuli kuli to cool completely before enjoying them as a snack or accompaniment to dishes. b. Store the kuli kuli in an airtight container at room temperature. They can last for several weeks if properly stored.
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How to market Kulikuli Business in Nigeria?

Having learn the simple steps on how to start Kuli kuli Business in Nigeria, it’s important to also learn how to market the products and make steady income from it.
If you must succeed in this business, this few marketing Channel should be taking serious.

As you already know, there are several ways to market your Kulikuli business in Nigeria, which including:

  • Social media
  • Networking
  • Online marketplaces
  • Influencer marketing
  • Advertising
  • Community engagement
  • Referral Marketing
  • Trade shows and exhibitions

1). Social media: Utilize platforms like Facebook, Instagram, and Twitter to connect with potential customers and build a following for your business.

2). Networking: Attend local events and meetups to connect with other business owners and potential customers.

3). Online marketplaces: List your products on online marketplaces like Jumia, Konga, and OLX to reach a wider audience.

4). Influencer marketing: Collaborate with popular influencers in your industry to promote your products to their followers.

5). Advertising: Use targeted advertising on platforms like Google and Facebook to reach potential customers in your area.

6). Community engagement: Get involved in your local community by participating in events, supporting local organizations and giving back to the community.

7). Referral Marketing: Encourage satisfied customers to refer their friends and family to your business.

8). Trade shows and exhibitions: Participate in trade shows and exhibitions to showcase your products and services to potential customers.

It’s important to note that Kulikuli is local Nigerian product, so it may be best to focus on local marketing strategies.

Preserving kulikuli for a long time involves keeping it in an airtight container and storing it in a cool, dry place. Here are the steps:


How do you preserve Kulikuli for a long time?

1. Make sure the kulikuli is completely cool before storing it.

2. Place the kulikuli in an airtight container or a vacuum-sealed bag to prevent moisture and air from getting in.

3. Store the container in a cool, dry place, away from direct sunlight and heat sources. A pantry or a kitchen cabinet is a good choice.

4. You can also add a desiccant packet to the container to absorb any residual moisture and help keep the kulikuli crispy.

5. Check the kulikuli periodically for signs of moisture or staleness. If you find any issues, you may need to replace the desiccant packet or transfer the kulikuli to a new airtight container.

By following these steps, you can extend the shelf life of your kulikuli and keep it fresh for a longer time.

How profitable is kuli kuli business?

The profitability of kuli kuli business can vary depending on a number of factors, such as the cost of production, the price at which the product is sold, and the scale of the business.

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If the business is producing kuli kuli on a small scale and selling it at a competitive price, it can potentially be profitable. However, if the cost of production is high or the price at which the product is sold is too low, it may be difficult to generate a profit.

To increase profitability, the business can focus on reducing production costs through economies of scale, increasing the value of the product by adding more flavors, packaging, or branding. 

They can also focus on reaching a larger customer base by expanding your marketing efforts and distribution channels.

It’s also important to note that kuli kuli business is a growing industry in Nigeria, so it may have a large market potential. However, it’s also important to consider the competition and the market saturation in the area where you want to start the business.


How much do I need to start KuliKuli business?

The amount of capital required to start a Kuli Kuli business can vary depending on several factors, such as the scale of your operation, location, and equipment costs.

However, you can start a small-scale Kuli Kuli business with an estimated capital ranging from 50,000 to 100,000 Nigerian Naira (approximately $108.56 to $217.12).

This budget should cover expenses such as raw materials (peanuts, spices), equipment (roasting machine, grinding machine), packaging materials, branding, licenses, and initial marketing efforts.

It’s important to conduct a detailed business plan and cost analysis to determine the specific financial requirements for your Kuli Kuli business.

Can five thousand start kuli kuli business in Nigeria

Starting a kuli kuli business in Nigeria with 5,000 Naira is possible, but it will be a small-scale operation, and your success will depend on careful planning and efficient management of your resources.

Where to buy kuli kuli in bulk

There are a lot of Kuli kuli production company that you can buy in bulk. Simple further your research using Google, you’ve have a good number of them to choose from.

But if you prefer we recommend for you, if you are in Nigeria, you should look out for the northern part of the country.


Frequently Asked Questions FAQ

What is kuli kuli?

Kuli kuli is a popular Nigerian snack made from roasted peanuts that have been ground and spiced. It is often shaped into balls or flat discs and can be eaten on its own or used as a condiment in various dishes.

How profitable is the kuli kuli business in Nigeria?

The profitability of a kuli kuli business in Nigeria can vary depending on factors such as market demand, competition, and marketing strategies.

With the right approach and quality product, kuli kuli business has the potential to be profitable, as it is a popular snack among Nigerians.

What are the basic requirements to start a kuli kuli business?

To start a kuli kuli business in Nigeria, you will need peanuts, a roasting machine or oven, a grinding machine, spices, packaging materials, and a suitable location for production.

Additionally, obtaining the necessary licenses and permits is important to comply with regulatory requirements.

Where can I source peanuts for my kuli kuli business?

Peanuts can be sourced from local markets, farmers, or wholesalers who specialize in agricultural produce. It’s important to ensure that the peanuts you purchase are of good quality and free from any contaminants.


How do I make kuli kuli?

To make kuli kuli, start by roasting the peanuts until they turn golden brown. Allow them to cool, and then remove the skins by rubbing the peanuts together.

Next, grind the peanuts into a fine powder using a grinding machine. Add spices such as salt, pepper, garlic powder, or other preferred seasonings.

Mix well and shape the mixture into balls or flat discs. Finally, allow the kuli kuli to dry and package them for sale.

How can I market and sell my kuli kuli?

There are various ways to market and sell kuli kuli. You can start by targeting local markets, grocery stores, and supermarkets.

Additionally, you can explore online platforms, social media, and food delivery services to reach a wider customer base. Building a brand, offering samples, and using attractive packaging can also help attract customers.

Can I start a kuli kuli business on a small scale?

Yes, starting a kuli kuli business on a small scale is possible. You can begin with a small production setup and gradually expand as your business grows.

Starting small allows you to test the market, refine your product, and learn from customer feedback before scaling up.


Starting a Kulikuli business in Nigeria requires careful research, planning, and execution. It is important to understand the market demand for Kulikuli and identify your target customers.

Developing a detailed business plan, securing funding, registering your business, purchasing equipment and supplies, setting up a production facility, and promoting your product are all crucial steps in starting a successful business.

Additionally, compliance with laws and regulations related to food production, packaging, labelling, and marketing is important.

Continuously improving your product to meet the changing needs and taste of your customers is also key to success in this business.

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